Tag Archives: Web Analytics

Marketing is Measuring: Part I – Email Marketing Case Study

Email marketing can be a powerful tool to cultivate relationships with prospects.   Keys to success with it: Quality educational content Right messaging to connect with prospects Feedback loop to measure, learn and refine over time.  

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3SG Case Study: Advanced Architectural Stone

We here at 3SG have a fun, productive work relationship with Advanced Architectural Stone (AAS). We started with a mission to answer two questions: Where are the opportunities for the company to grow? How to pursue those opportunities?   The … Continue reading

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How do I realize my potential – Five Questions

Diagnose before prescribe.   This old saying is equally true and valid when it comes to realizing your full potential for growth and market share. How do you diagnose accurately? The answer is – ask the right questions. This whitepaper … Continue reading

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Leads – The Blood of a Business

Healthy blood circulation makes life more fun, energetic and full of vitality. This is as true for your business life as it is for your physical health. What is blood to a business? I always think the blood of any … Continue reading

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Web Analytics – Is My Marketing Working?

John Wannamaker had interesting quote, “Half of my marketing isn’t working. I just don’t know which half.” Fortunately, marketing has evolved since then. The technology and tools have put so much power now in the hands of marketers. The key … Continue reading

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Capture Market Niches – Paradigm for Leads Generation

Have the right positioning and marketing content. And then use that to strengthen your relationships. Email marketing, networking using social media channels, your 24/7 online presence can make it easier for you. Save your time, cut down your cost and maximize your resources. Continue reading

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